Template-Type: ReDIF-Article 1.0
Author-Name: Eva Fuchsová
Author-Workplace-Name: Jan Evangelista Purkyně University in Ústí nad Labem
Author-Name: Pavel Baume
Author-Workplace-Name: Jan Evangelista Purkyně University in Ústí nad Labem
Title: Implementation of a sample measure within the concept of shared values
Abstract: The corporate social responsibility concept has lately been influenced by the concept of shared values. Even despite criticism, articles have appeared focused on the creation of conceptual frameworks for its implementation. This article brings forward a proposal of a sample measure based on Porter-Kramer's idea of shared values. It is a programme focused on cutting down on smoking for employees. The value for an employer is represented by a reduction in absence hours, a growth in the labour productivity, a reduction in sick benefit payments, and a growth in the attractiveness of a job for eventual employees. The value for workshop employees is represented by the improvement in their health and physical condition, a reduction in the sickness rate and the satisfaction of getting over often a long-term nicotine addiction. The draft includes a sophisticated process schematic, a set of mutually interconnected success rate indicators, and a calculation of costs and income in two different scenarios. The calculations have been intentionally done for both a significantly optimistic scenario and a pessimistic one to make it possible to find risks related to the different progresses in the programme. The resulting standardised return period is influenced by variables related to the current legal system and thusly it is necessary to take into consideration the models' situation limitations.
Classification-JEL: M14,M54
Keywords: shared values, corporate social responsibility, stakeholder, workplace health management
Journal: Acta Universitatis Bohemiae Meridionalis
Pages: 1-9
Volume: 20
Issue: 1
Year: 2017
DOI: 10.1515/acta-2017-0001
File-URL: http://acta.ef.jcu.cz/doi/10.1515/acta-2017-0001.html
File-Format: text/html
File-URL: http://acta.ef.jcu.cz/doi/10.1515/acta-2017-0001.pdf
File-Format: Application/pdf
X-File-Ref: http://acta.ef.jcu.cz/RePEc/boh/references/aub-201701-0001.txt
Handle: RePEc:boh:actaub:v:20:y:2017:i:1:p:1-9

Template-Type: ReDIF-Article 1.0
Author-Name: Hossam Haddad
Author-Workplace-Name: University of Debrecen
Title: The Role of Social Media on Jordanian Universities and Practice of Risk Management
Abstract: This research aims at: (1) identifying the impact of social media on Jordanian universities, in relevance to reputation and crisis communications; (2) investigating the measures applied to deal with possible reputation and crisis emergencies, and (3) developing a risk register for ensuring best practice of risk management. One hundred questionnaires were randomly distributed to 5 universities, and 20 students were selected from each one. The findings have revealed that the connection between social media and risk management has a great impact on the reputation of the university. In accordance with this, operational authorities in Jordan, as the Ministry of Higher Education should demonstrate to Jordanian universities how essential it is to implement a crisis communication and risk management plan in relevance to social media as well as other processes.
Classification-JEL: D83,G31,H12,L82
Keywords: risk, crisis communication, social media, Jordan, university
Journal: Acta Universitatis Bohemiae Meridionalis
Pages: 1-11
Volume: 20
Issue: 1
Year: 2017
DOI: 10.1515/acta-2017-0002
File-URL: http://acta.ef.jcu.cz/doi/10.1515/acta-2017-0002.html
File-Format: text/html
File-URL: http://acta.ef.jcu.cz/doi/10.1515/acta-2017-0002.pdf
File-Format: Application/pdf
X-File-Ref: http://acta.ef.jcu.cz/RePEc/boh/references/aub-201701-0002.txt
Handle: RePEc:boh:actaub:v:20:y:2017:i:1:p:1-11